By Calvin Hexter
If youâve spent any time around real estate investors, youâve probably heard people talk about A, B, C, and D locations.
Most people treat this like a simple ranking system.
Thatâs a mistake.
These categories arenât about âgood vs bad.â Theyâre about strategy alignment. The right area depends on what youâre optimizing for: cash flow, appreciation, tenant quality, or risk.
At Calvin Realty, we use this framework every day with investors across Edmonton and beyond. When you understand it properly, it becomes one of the most powerful decision-making tools you have.
Letâs break it down properly.
A LOCATIONS: WHERE WEALTH IS BUILT, NOT CASH FLOW

A locations are where most people want to live and where most investors get confused.
These are your top-tier neighbourhoods. Think strong schools, high-income households, proximity to employment nodes, and lifestyle-driven demand. In Edmonton, this includes areas near the river valley, central infill zones, and established high-demand communities.
The mistake most investors make is trying to force A locations to behave like C or D locations. They wonât.
Cash Flow Reality
Letâs get this out of the wayâA locations are not built for cash flow.
Prices are high, and while rents are strong, they donât scale proportionately. Youâll often see:
- Break-even scenarios
- Slight negative cash flow
- Long-term wealth plays instead of monthly income
If someone tells you theyâre getting strong cash flow in an A location, one of two things is happening:
- They bought years ago
- Or theyâre taking on more risk than they realize
Tenant Profile
Youâre dealing with:
- Professionals
- Dual-income families
- Long-term renters
- Tenants who treat the property like their own
This matters more than most investors realize. Tenant quality impacts:
This is where A locations dominate.
- Turnover
- Maintenance
- Vacancy
- Stress
A great tenant in an A location can outperform a âhigh cash flowâ tenant in a D location over time.
Vacancy and Stability
Vacancy in A areas is typically very low.
Even in shifting markets, demand holds because:
- People want to live there
- Supply is limited
- Replacement cost is high
This creates stability, which is one of the most underrated aspects of investing.
Appreciation and Price Elasticity
This is where A locations win.
Appreciation is driven by:
- Scarcity
- Desirability
- Long-term demographic trends
Price elasticity is also unique here. Buyers are less sensitive to price changes because:
- Lifestyle matters
- Emotion plays a role
- Inventory is limited
This is why A locations recover first and grow consistently over time.
Rental Strategies That Work
Not every strategy fits here, but the ones that do can be powerful:
- Infill development
- High-end rentals
- Short-term rentals (where permitted)
- Executive housing
Student housing can work if near major institutions, but itâs not the primary play.
Cap Rates
Cap rates in A locations are the lowest.
And thatâs the point.
Lower cap rate = lower perceived risk + higher demand.
If youâre chasing cap rate here, youâre missing the entire strategy.
The Real Investor Mindset
You donât buy A locations for today.
You buy them for:
- 5 years
- 10 years
- Generational wealth
This is where portfolios get anchored.
B LOCATIONS: THE FOUNDATION OF SMART PORTFOLIOS

If thereâs one category that consistently outperforms for most investors, itâs B locations.
This is where balance lives.
B locations arenât the flashiest, and theyâre not the cheapestâbut they quietly deliver across every major metric.
Cash Flow
This is where things start to make sense.
In B areas, youâll typically see:
- Slightly positive cash flow
- Stronger rent-to-price ratios than A areas
- Opportunities to improve performance through management
This is especially true in Edmonton with suited homes.
Tenant Profile
Still strong, but slightly more diverse than A locations.
Youâll see:
- Working professionals
- Trades
- Young families
- Long-term renters
These tenants are generally reliable, but screening still matters.
Vacancy
Low, but more sensitive to:
- Pricing
- Property condition
- Management quality
This is where execution starts to matter more.
Appreciation
This is one of the most underrated aspects of B locations.
As A areas become unaffordable, demand shifts outward.
Thatâs where B areas benefit.
This âripple effectâ drives:
- Price growth
- Increased demand
- Strong resale potential
Price Elasticity
Balanced.
Buyers care about price, but demand remains steady.
This creates a stable investment environment.
Rental Strategies
This is where things get interesting.
B locations are ideal for:
- Suited homes
- Buy and hold
- BRRRR
- Small multi-family
This is where Edmonton shines.
Legal basement suites in B areas allow investors to:
- Increase income
- Improve DSCR
- Create long-term stability
Student Housing and Short-Term Rentals
- Student housing works near institutions
- Short-term rentals can work in select B areas
But the real strength here is long-term rental stability.
Cap Rates
Cap rates are higher than A areas but still reflect stability.
This is the balance point between:
- Risk
- Return
- Scalability
The Real Investor Mindset
B locations are where portfolios are built.
Youâre not chasing extremes.
Youâre building:
- Consistency
- Predictability
- Scalable income
C LOCATIONS: WHERE OPERATORS MAKE MONEY

C locations are where the game changes.
This is where investors move from passive to active.
Cash Flow
This is where cash flow becomes meaningful.
Youâll see:
- Strong monthly income
- Better rent-to-price ratios
- Opportunities to significantly increase NOI
But this comes with responsibility.
Tenant Profile
More variability.
Youâll have:
- Some great tenants
- Some challenges
- Higher turnover
This is where screening and management are critical.
Vacancy
Moderate and influenced heavily by:
- Property condition
- Management quality
- Pricing strategy
Poor execution here leads to problems quickly.
Appreciation
More dependent on:
- Improvements
- Area growth
- Market cycles
You can force appreciation here through value-add.
Price Elasticity
Higher sensitivity.
Small changes in price or rent can impact demand.
Rental Strategies
This is where creativity wins.
- Suite conversions
- Room rentals
- Student housing
- Value-add renovations
Student housing thrives in C areas near schools because:
- Lower rents
- Higher yield potential
Cap Rates
Higher than A and B.
But this reflects:
- Increased risk
- Increased management intensity
The Real Investor Mindset
C areas reward skill.
If you:
- Manage well
- Renovate smart
- Screen properly
You win.
If you donât, problems show up fast.
D LOCATIONS: HIGH RISK, HIGH REWARD (AND OFTEN MISUNDERSTOOD)

D locations attract attention for one reason: numbers.
On paper, they look incredible.
In reality, they require experience.
Cash Flow
Very highâon paper.
But actual performance depends on:
- Vacancy
- Tenant quality
- Management
Tenant Profile
This is where risk increases significantly.
You may deal with:
- Higher turnover
- Payment issues
- Property damage
This requires strong systems.
Vacancy
Higher and less predictable.
This can quickly erode returns.
Appreciation
Limited.
Growth is inconsistent and highly market-dependent.
Price Elasticity
Extremely sensitive.
Small changes in the market have large impacts.
Rental Strategies
Only for experienced investors:
- Turnaround projects
- Heavy value-add
- Wholesale
- Income-focused rentals
Student housing can work, but management is intensive.
Short-term rentals are rarely viable here.
Cap Rates
Highest.
But againâthis reflects risk, not opportunity.
The Real Investor Mindset
D locations are not for beginners.
They require:
- Strong systems
- High tolerance for risk
- Active management
Comparing the Four: What Actually Matters
Hereâs the real takeaway:
| Factor | A | B | C | D |
|---|---|---|---|---|
| Cash Flow | Low | Moderate | High | Very High (on paper) |
| Appreciation | High | Strong | Moderate | Low |
| Tenant Quality | Excellent | Strong | Mixed | Risky |
| Vacancy | Very Low | Low | Moderate | High |
| Risk | Low | LowâModerate | Moderate | High |
Where Different Rental Strategies Fit
Student Housing
- Best in B and C areas near universities
- High income potential, higher management
Short-Term Rentals
- Best in A locations and select B areas
- Driven by desirability and location
Suited Homes (Edmonton advantage)
- Strongest in B and C areas
- This is where Edmonton quietly dominates
Cap Rates and What Theyâre Really Telling You
Cap rates increase as you move from A â D.
- A: Low cap rates (premium pricing)
- B: Balanced
- C: Higher cap rates
- D: Highest (but risk-adjusted matters)
Hereâs the mistake most investors make:
They chase higher cap rates without adjusting for:
- Vacancy
- Repairs
- Tenant risk
A higher cap rate doesnât mean a better investment. It just means higher perceived risk.
FINAL TAKEAWAY
A, B, C, and D locations are not about ranking.
Theyâre about alignment.
- A = wealth and stability
- B = balance and scalability
- C = cash flow and execution
- D = risk and intensity
The best investors donât chase one.
They build portfolios across multiple categoriesâbased on strategy.
How We Help Investors Navigate This
At Calvin Realty, we donât just sell properties.
We help investors:
- Match strategy to location
- Identify off-market opportunities
- Build portfolios that actually perform long-term
Because the difference between a good investment and a great one is almost always location strategy.